Author: Apple Box Video Blog

Video Content Take-Over

Posted on by Apple Box Video Blog Posted in Apple Box Video Blog - Pittsburgh, PA

Today, we see time and again the endless stats and advice from industry specialists about the growing popularity and need to not only produce video, but to produce good video content. Why? Screens are getting smaller. People are getting harder…

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Mighty Beautiful Pittsburgh Viral Video

Apple Box Studio's Video for VisitPittsburgh Goes Viral

Posted on by Apple Box Video Blog Posted in Apple Box Video Blog - Pittsburgh, PA

Mighty Beautiful Pittsburgh Viral Video. Created by Apple Box Studios for VisitPittsburgh, the Pittsburgh. Mighty. Beautiful. tourism presentation went viral last week. Featuring aerial footage of the Steel City, the video showcases Pittsburgh like you’ve never seen her before using our UVAC…

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My Two Cents on Video Production and Value

Posted on by Apple Box Video Blog Posted in Apple Box Video Blog - Pittsburgh, PA

Two big words in video are production and value.  What does production value mean?  Often there is a negative financial connotation associated with that phrase, but it doesn’t necessarily mean that a lot of money has to be spent.  It’s…

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